Once upon a time Pixar was the only studio making full-length CGI animated films, like Toy Story. Then Dreamworks Animation got into the game, and all semblence of original story ideas started to deteriorate. Pixar had A Bug's Life, DW had Antz. (insects) Pixar: Monsters, Inc. DW: Shrek. (imaginary creatures) Pixar: Finding Nemo. DW: Shark Tale. (fish) Pixar: Cars. DW: Robots. (metal objects)
Get the picture? Either one production company has a mole in the other, or someone's writing down the basic premise on 2 Post It notes, giving one to each company, and whoever crafts a better story wins. So far IMO Pixar's ahead, since --w/ the exception of Toy Story 2 (w/c they were under contract from Disney to make)-- they haven'tt double-dipped in the story idea bowl.
Now everybody wants in on the game. There's Disney's The Wild vs DW's Madagascar (jungle animals). Future flicks include Pixar's Ratatouille vs DW's Flushed Away (rats) and Warner Brother's Happy Feet vs Sony Pictures Animation's Surf's Up (penguins, despite the fact that the titles have nothing to do with them, as penguins neither dance nor surf).
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